Wednesday, May 23, 2007

Cat Deeley to Endorse Cheese Perfume?

So You Think You Can Dance host Cat Deeley has been approached to endorse perfume based on the aroma of Blue Stilton cheese. Yes, you read that right, cheese perfume. There's more at adweek and at the manufacturer's site.

I want a ruling. Is this the first "cheese perfume" tag ever entered in the blogosphere?